When running a business, credit card processing is a necessary evil that can be difficult to navigate. Not only should the process be easy for your customers, but it should fit into your business model without adding stress or fees that can easily be avoided. Here are 3 ideas on how to process those payments while protecting yourself and your customer base as well as keeping that evil at bay.
Processing Payments Over the Phone
This is a simple process when you obtain and use your own processing equipment. This transaction type is most beneficial for brick and mortar stores that do a low-volume of mail orders. When a customer requests this type of transaction, you will simply need the basic information from the card itself, such as complete card number and expiration date, name as it appears on the card, and the billing address. When taking credit card payments over the phone, be sure to include a hard copy of the card receipt with the customer’s purchase and writing “per client request” on the signature line. This allows an extra layer of protection for both parties.
Turn Your Phone into a Credit Card Processor
If you are not tied to a store front, this is a great option for processing payments. Whether a craft show entrepreneur or a home-based business, being able to process payments quickly with your face to face customer base is a benefit. This transaction type will require you to either purchase equipment or an app to use on your phone’s browser.
Providers include BluePay, PayPal, and Square. Each of these providers also allow you to type in credit card information, much like a traditional credit card machine, so you will be able to use them to take credit card payments over the phone as well.
Use a Third Party Processor
Like other credit card purchases, the processor requires the basic credit card information, but for added protection will also require the card’s 3 digit security code. Choosing a company for processing really depends on your revenue and overall needs. Some processors require you to contact them by phone, while others offer an online platform that is often quicker and easier. Companies such as ivrnet.com offer an added layer of protection to this type of transaction, taking the risk from your company while also protecting your customers.
Navigating credit card payments can be a very simple part of your day to day business if you take the time to do your research to find out what kind of system will work best for you. Based on your individual needs and preferences, finding the right way to process payments is imperative. Investigate the solutions and finding the right fit for your company and the customers you serve everyday so that you can maximize the number of people you are able to sell your products or services to, allowing you to grow your business and make the most of your market.