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What You Do vs. How You Do It

Remind yourself constantly that there’s a big difference.What you do is solve customer problems. That’s a benefit, an outcome, that your customer wants, needs and/or desires.How you do it is what they pay for. A product or service that delivers the...
Posted May 17, 2012 with 44 views     

8 Ways Sales Operations Can Double Your Team’s Productivity

Sales operations may very well be THE most important and unsung hero for sales teams big and small, inside and field, direct and channel. They often do thankless jobs with minimal resources, and when done well they can have a significant, more-than-...
Posted May 11, 2012 with 62 views     

Five Quick Steps to Accelerate Your LinkedIn ROI

LinkedIn may be the single-most important and underutilized sales and business development tool for B2B sales & marketing professionals. The opportunities to engage and grow your business are seemingly endless (and mostly untapped), but you can...
Posted April 29, 2012 with 304 views     

Ten takeways from the AA-ISP Leadership Summit #LS2012

Finishing up two and a half amazing days in Dallas with 400 inside sales professionals, some amazing speakers and a combination of vendors & thought leaders at the forefront of what’s working in sales today.The takeaways were numerous, but here...
Posted April 20, 2012 with 49 views     

Secrets to Successful Inside Sales Management

Managing inside sales used to be simple. It was about dials, volume, scripts and quick closes. It was inexperienced sales reps that powered through lists and sold the same way to everybody.Today’s successful inside sales environments don’t look...
Posted April 13, 2012 with 61 views     

My top 10 takeaways from Sales 2.0 this week #s20c

Another great couple days of learning and networking at Selling Power‘s Sales 2.0 Conference in San Francisco to start the week. Two packed days of great sessions, and plenty of serendipitous opportunities in between (more on that below).There were...
Posted April 4, 2012 with 133 views     

How to Take Notes at a Conference

Today marks the first of three conferences I’ll be attending this month, and I hope to bring back a ton of ideas, best practices, blog posts and more from each. Over the years, I’ve developed a system for how I take notes at conferences, and (more...
Posted April 3, 2012 with 302 views     

Identifying sales opportunities throughout the customer lifecycle

I had an opportunity to address a group of customer service executives last week, specifically on the topic of how to more proactively but appropriately drive sales & revenue growth through the post-sale customer lifecycle. The deck we walked...
Posted March 20, 2012 with 57 views     

Six reasons cold prospects will want to take your call

Cold calling is hard enough, but it’s worse when you’re just dialing for dollars and going straight for the product pitch. Nobody wants to hear that, and if you actually get through to the prospect in the first place you’re going to get shut down...
Posted March 2, 2012 with 358 views     

12 Ways to Automate Your Marketing on a Shoestring Budget

A well-planned, proactive marketing plan is critical to the success and growth of your business.  But it’s also one of the first things to fall off your plate when the thousand other priorities hounding you come calling. But with some up-front...
Posted February 29, 2012 with 715 views     

Why an MBA is overrated

Let me start by saying I have incredible respect for not only countless business professionals with MBA degrees, but also many of the programs themselves. And if I could go back in time, I probably would have been more serious about pursuing an MBA...
Posted February 1, 2012 with 149 views     

Is This the Worst Direct Mail Letter Ever?

I hate to pick on the United States Postal Service, but they made themselves an easy target earlier this week. In my mailbox was quite possibly the worst direct mail letter I’ve received in a long time. I scanned and posted it here (click on the...
Posted January 27, 2012 with 405 views     
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