Our Advisory Board
Please join us in welcoming the members of our Advisory Blogger Board. Drop them a note of greeting, and visit their sites.
Ardath Albee (@ardath421)
marketinginteractions.typepad.com
Ardath Albee is CEO and B2B Marketing Strategist for her firm Marketing Interactions. She is an expert at creating contagious content and e-marketing strategies that engage prospects-from initial attention until they're sales ready. She has a unique ability to develop content strategies that work hand-in-glove with overall corporate and product positioning to deliver hard hitting e-marketing programs and tools that compel customers to buy. Ardath is the author of the popular book, eMarketing Strategies for the Complex Sale, recently released by McGraw-Hill.. See Ardath's profile here.
Dave Brock @davidabrock
www.partnersinexcellenceblog.com
Dave Brock is President and CEO of Partners In EXCELLENCE, a global consulting company focused on helping organizations achieve the highest levels of performance in sales, marketing, customer service and business strategy. He helps individuals and organizations develop and execute strategies to outPerform, outSell, and outCompete their competition. Dave is an internationally recognized speaker, writer, and thought leader in leadership, sales, value propositions, marketing, strategic alliances and partnering, business strategy and management. See Dave's profile here.
Charles Green (@CharlesHGreen)
trustedadvisor.com/trustmatters
Charles H. Green is founder and CEO of Trusted Advisor Associates. The author of Trust-based Selling and co-author of The Trusted Advisor, he has spoken to, consulted for or done seminars about trusted relationships in business for a wide and global range of industries and functions. Centering on the theme of trust in business relationships, Charles works with complex organizations to improve trust in sales, internal trust between organizations, and trusted advisor relationships with external clients and customers. See Charles's profile here.
Paul Greenberg
(@pgreenbe) http://the56group.typepad.com
In addition to being the author of the best-selling CRM at the Speed of Light, Paul Greenberg is President of The 56 Group, LLC, a customer strategy consulting firm, and BPT Partners, LLC, a training and consulting venture that has quickly become the certification authority for the CRM industry. His book, CRM at the Speed of Light: Social CRM Strategy, Tools, and Techniques for Engaging Your Customers, now in its fourth edition, is in 9 languages and been called "the bible of the CRM industry". Paul is also the co-chairman of Rutgers University’s CRM Research Center and the Executive Vice President of the CRM Association. He is a Board of Advisors member of the Baylor University MBA Program for CRM majors, a unique national program. He is a core member of the Board of Advisors for the Center for American Progress, the leading policy thinktank in Washington D.C. See Paul's profile here.
Jill Konrath (@jillkonrath)
sellingtobigcompanies.blogs.com
As a recognized expert in B2B sales, Jill Konrath helps sellers crack into new accounts, speed up their sales cycle, create demand and win more business. She's the author of Selling to Big Companies, a Fortune "must read" and 4-year Amazon Top 25 Sales book. SNAP Selling, her new book on selling to crazy-busy buyers will be available in May 2010. As a popular speaker at annual sales meetings, kick off events and professional conferences, Jill provides fresh perspectives, provocative insights and real world strategies. She's engaging and inspirational, at the same time she offers rock-solid, practical advice. See Jill's profile here.
Anneke Seley (@annekeseley)
www.sales20book.com
Anneke was the twelfth employee at Oracle, the designer of OracleDirect, the company’s revolutionary inside sales operation, and one of four people recognized as an early innovator in Oracle’s Innovation Showcase. She is currently the CEO and founder of Phone Works, a sales strategy and implementation consultancy that has helped over 350 large and small businesses across industries increase sales productivity and results. Anneke is the coauthor of the best-selling book on the new culture of selling, Sales 2.0: Improve Business Results Using Innovative Sales Practices and Technology. See Anneke's profile here.
About Social Media Today
Ardath Albee is CEO and B2B Marketing Strategist for her firm Marketing Interactions and an author. More »
Dave Brock is President and CEO of Partners In EXCELLENCE, a global consulting company. More »
Charles Green is founder and CEO of Trusted Advisor Associates and an author. More »
Paul Greenberg is the author of the best-selling CRM at the Speed of Light and President of The 56 Group, LLC. More »
Gavin Heaton is the author of one of Australia's leading marketing blogs. More »
Jill Konrath is a recognized expert in B2B sales and the author of Selling to Big Companies. More »
Kendra Lee is author of the awward-winning "Selling Against the Goal" and a popula speaker on sales prospecting/lead generat More »
Mike Merriman is Director of Strategic Service at MZinga and has an extensive background in product development and management. More »
Natalie Petouhoff Dr. Natalie serves as the Chief Strategist for Social Media, Digital Communications and Measurement at Weber Shandwick More »
Anneke Seley is the CEO and founder of Phone Works, a sales strategy and implementation consultancy, and an author. More »
“Great post. Some excercises on doing this would help. In the book Go Givers Sell More they spoke about thinking of your attention as a flashlight. It either shines on you or the customer. Always do a check to make sure it's shinning on the customer. I also saw a doc on Richard Branson and how his mom said he used to be shy. She would tell him to stop thinking of himself. Seems like it was an ...”
“Agree with you Chelsea. Cold calling is not easy especially when you are being shouted at. It is part of the job and one should not get discouraged. Telemarketers should bear in mind that the reason they are calling is because they have a product or a service that is beneficial to the business. ”